How AI is Enhancing Cybersecurity Measures
Check the local weather in your area, or do a simple Google search for the cheapest travel plans to Mexico; you’re leaving a logged digital footprint that can be logged and traced back to you by sophisticated cyber thieves. Because these new-age internet criminals don’t sleep looking for new and improved ways to steal your personal and financial information, unfortunately, neither can you rest. Luckily, you don’t have to tackle cybersecurity on your own. With today’s AI tools, you can go about your online business in safe and secure ways.
- AI Is on the Frontline For Real Time Threats
One of the reasons why online consumers and businesses are increasingly turning to and integrating AI tools to take the point of combating cyber thieves, is detecting digital crimes and bad actions in real time. AI immediately shows its irreplaceable value by analyzing a network. More trained with programmed data, AI, more so than human experts, can identify weak points in the network and recommend suggestions for fixing them.
The next gift that AI tools provide for cyber security measures is to detect bad actors or potential malware and ransomware attacks in the making in real time. Thanks to advanced programmed algorithms and models, AI tools, more so than human intelligence, can identify destructive code or illegitimate members and users in real time in a network and immediately shut them down.
Through behavioral AI tools, online networks can monitor and catalog legitimate members and their legitimate actions, such as pages visited, etc. With this information, AI tools greatly aid cyber security measures to isolate those members and accounts in real time.
- AI Tools for Registration
Well gone are the days of simple registration with a basic email and password. One of the quickest routes for cyber thieves and criminals can infiltrate a network is through membership. You might notice when you’re signing up at a high-end e-commerce store or a music subscription service, you’re asked for your birthday and even parts of your social security number. This information is essential to verifying authentic members before granting membership.
AI tools are used in this process. To fully verify new memberships, AI might ask for photo identification and security questions that only the actual member would know.
- AI Tools for Detecting Fraud in Real Time
Because most online stores and services take payments, the ever-looming problem of fraud continues to grow. E-commerce stores, streaming, and online gaming services rely heavily on AI to detect fraud in real time. Again, thanks to behavioral AI tools, these online businesses and services know the authentic financial information and habits of each member. That way, if an authenticated member does something out of the ordinary, like using another member’s credit card information, for example, is an immediate red flag.
You can expect AI to immediately flag these members for further review and verification. Until the site receives this verification, a member might be locked out of their account to protect the group. It’s common for social gaming services like Pulsz to have even authenticated and legitimate members verify their accounts again when going through the redemption process for the first time.
- AI and Multi-Factor Authentication
Even when an authentic member is registered to an online business or service, the authentication process doesn’t stop. Suppose a legitimate member shares their information and password with the wrong individuals. AI tools again come to the forefront. Multi-factor authentication is often used to verify legitimate members before successful logins. Typically, a legitimate user is sent an email or text security code that expires after a short while. Some multi-factor authentication tools are so sophisticated that you might also be asked security questions.
